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Browsing All Posts published on »July 16th, 2012«

Too Big to Chug: How Our Sodas Got So Huge

July 16, 2012

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When McDonald’s execs first struck up their lucrative business partnership with the Coca-Cola Company in 1955, they were thinking small—literally. At the time, the only size of the beverage available for purchase was a measly 7-ounce cup. But by 1994, America’s classic burger joint was offering a fountain drink size six times bigger. And that’s not even the […]

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