He’s Just too Zesty for Mom’s

It WAS a mans world when it came to sex on commercial television. featuring women in bras, sexy sheer lingerie and bikinis selling everything from cigars, cars, mattresses  to burgers.

Women had to use their  imagination. Sexy, as a man in a suit taking his wife to dinner or the man in the shower,   But that was so 2009.


 In February 2010,  Old Spice  launched commercial campaign Titled ” The Man Your Man Could Smell like “on You Tube  and Isaiah Mustafa blew up. (He was a hit!)

Suddenly Man Candy was everywhere, on TV, selling everything from Drain Openers to Vacuum Cleaners.

Wait Until Mom See’s This!

One day, I saw Anderson Davis (alisa Kraft‘s Zesty Man) in a television commercial. he was making something in the skillet  suddenly there was a flame and that flame burned his shirt off.   (Huh!)   I forgot what he was selling….apparently I’m in the minority.

Kraft taking a page from Old Spice, kicked it up a notch.

However, this print campaign(Let’s Get Zesty) pushed some Moms over the edge.

One Million Moms an organization founded by the American Family Association headquartered in Tupelo,Mississippi.   Finds the Ad campaign offencive.   “Kraft has gone too far and will push away loyal, conservative customers with this new ad campaign,” One Million Moms said on its website “Christians will not be able to buy Kraft dressings or any of their products until they clean up their advertising.”

The group, whose goal is to “stop the exploitation of our children,” urged supporters to email Kraft to express their displeasure and urge the company to immediately discontinue the campaign.

A few years ago the group asked Christians to boycott JCPenney’s because of their use of Ellen DeGeneres as a spokesperson.   The group and the parent group (American Family Association) has boycotted many companies From Geico to Target

The AFA ,with radio stations in 33 states has boycotted companies for various reason, most often relating  to pro-choice, for violence or sexual content  in entertainment, its has boycotted companies that support  LGBT rights including same -sex partner benefits.

Carl’s Jr is known as Hardee’s in Mississippi.   One Million Moms has gone after the chain because of its ads .  They’ve called  Hardee’s Sleazy and  an affront to all decent men, women and children!” It’s a load of cow pies.     They have gone after Hardee’s/Carl’s Jr for this ad

where a scorpion removes the top of this model.  The Mom’s are Busy!

Zesty Indeed!



Published by CityFella

Big city fella, Born and Raised in the San Francisco Bay Area. Lived in New York (a part time New Yorker) for three years . I have lived in the Sacramento area since 1993. When I first moved here, I hated it. Initially found the city too conservative for my tastes. A great place to raise children however too few options for adults . The city has grown up, there is much to do here. The city suffers from low self esteem in my opinion, locals have few positive words to say about their hometown. visitors and transplants are amazed at what they find here. From, the grand old homes in Alkali Flats, and the huge trees in midtown, there are many surprises in Sacramento. Theater is alive is this area . And finally ,there is a nightlife... In.downtown midtown, for the young and not so young. My Criticism is with local government. There is a shortage of visionaries in city hall. Sacramento has long relied on the state, feds and real estate for revenue. Like many cities in America,Downtown Sacramento was the hub of activity in the area. as the population moved to the suburbs and retail followed. The city has spent millions to revive downtown. Today less than ten thousand people live downtown. No one at city hall could connect the dots. Population-Retail. Business says Sacramento is challenging and many corporations have chosen to set up operations outside the cities limits. There is vision in the burbs. Sacramento has bones, there are many good pieces here, leaders seem unable or unwilling to put those pieces together into. Rant aside, I love it here. From the trees to the rivers. But its the people here that move me. Sacramento is one of the most integrated cities in America. I find I'm welcome everywhere. The spices work in this city of nearly 500,000 and for the most part these spices blend well together. From Ukrainians to Hispanics and a sizable gay community, all the spices seem to work well here. I frequently travel and occasionally I will venture into a city with huge racial borders, where its unsafe to visit after certain hours. I haven't found it here. I cant imagine living in a community where there is one hue or one spice. I love the big trees, Temple Coffee House, the Alhambra Safeway, Zelda's Pizza, Bicyclist in Midtown, The Mother Lode Saloon, Crest Theater, and the Rivers. I could go on and I might. Sacramento is home.

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