Arden Fair Mall-Sacramento Black Friday,2013 picture KCRA
Last year holidays shopping season wasn’t a good one for the nations retailers. Black Friday sales were down. Shoppers held out for bargains and found them throughout the season.
Black Friday has become a tradition for many families. Generations armed with turkey cran, and ham sandwiches, laptops, and snacks, camp out in front of Best Buys ,K and Wall Mart’s all over the country, competing with hundred for the best deals. While most people are there to shop others are there to witness(and film) the crowds first hand.
This year if you want super buys, you’ll have to finish your Thanksgiving Dinner by 2. Some of the major retailers are opening as early as 4pm Thanksgiving Day.
Everything on Sale!
Its war! Nearly all of the brick and mortar big box and department stores did poorly last year. For some department stores 2014, is a make or break year. Shopping Mall owners are nashing their teeth, if 2014 is anything like 2013, there may be fewer Sears, JC Penney’s, and Macy’s in 2015.
Target, and the online giant Amazon, had dismal holiday. The Nations largest retailer Wal Mart is going after Amazon, agreeing to price match. Best Buy is also matching Amazon.
One of the negatives of the super sales items is the limited quantities per store. Through the years many people line up early to for the opportunity to get one of the 8 to 10 super sale items. This is a turn off for shoppers and fewer shoppers are opting for camping out,.
This year Wal Mart and a few retailers are rewarding more of those campers. The store guarantees everyone who enters the store and receives a coupon in the first hour of super sale item will receive the item by Christmas.
This year everything the shopper will find nearly every thing on sale. Major Appliances, Apple Laptops (which are almost never on sale) along with I-pads and other Apple products. Tablets can few found for $30.00 Best Buy is selling a 50 inch Panasonic for $199.
Click the link below to see all the ads
Oh will you hold out?
The website NerdWallet conducted a study that showed while 77 percent of American said they shop on Black Friday, stores often offer their lowest prices on other days. The analysis included 27 Black Friday advertisements from stores such as Target, Best Buy, Wal-Mart and Home Depot. Out of those 27, 25 listed at least one product for the exact same price in 2014 as was shown in their 2013 Black Friday ad.
“That means 93 percent of retailers are repeating Black Friday products–and prices–from year to year,” the study noted.
Several of the ads also included products with limited features that were created especially for sales periods such as Black Friday, or those that require rebates or misleading original prices.
Some retailers inflate the original price of an item to make the discounted price appear more appealing. Additionally, instead of comparing the Black Friday sale price to what it was selling for before the day, some stores will cite the manufacturer’s suggested retail price, or MSRP, which is often higher.
What does this look like in practice? On Black Friday this year, Sears will be selling the Samsung 55-inch 1080p 120Hz Smart LED HDTV for $599.99. The store’s ad presents this as a significant markdown from the original price of $1,199.99. But a quick check of the Sears website in early November revealed that the same TV was being sold for $807.49 in the weeks leading up to Black Friday. Thus, shoppers are actually getting a discount of $207.50, not $600. That’s still something, but perhaps not a deal you’d be crazy to pass up.
Men Vs Women Shopper
According to NerdWallet , men are the more opportunistic shoppers,” “Men are more likely to take advantage of consumer-friendly retail policies and more likely to be optimistic about spending more this holiday season. There’s a downside here, though, as men will take longer to pay off credit card debt. Women are more likely to pay credit card debt earlier, on average, and have a more responsible attitude when it comes to holiday spending.”
To see the full story click the link below
Beginning next Thursday, Many of the nations online stores are offering super deals. Use caution when ordering online, stick with the larger online stores. Look closely at their return polices and if the online store unfamiliar , it might be better to try them after the holidays. Happy shopping.